Marketing for restaurants, cafés and food delivery
A venue is chosen by eye and by reviews. Instagram shows it, maps confirm it, and ads by district remind people when they are hungry.
For example: restaurants, cafés, food delivery, bars, bakeries, catering
What usually hurts
- Instagram looks great, but guests do not come or book from it
- Delivery depends on aggregators and the commission eats the margin
- Google reviews are old and nobody asks for new ones
- Weekdays are empty, weekends are packed
What we count
- Reservations and orders from ads
- Cost per new guest and share of returning ones
- Orders from your own delivery page versus aggregators
- Rating and number of new reviews on maps
A venue sells visually. So Instagram here is not “for image” but the main channel, and it has to end with a reservation or an order.
We add ads in a radius around the venue, collect reviews on maps and bring back guests who have already visited. For delivery we build your own ordering channel so aggregators stop eating the commission.
What we plug in
SMM
Running your pages so ads land on a living profile, not three posts a year.
Facebook, Instagram and Threads ads
Creatives, audiences, scaling what brings leads, not likes.
Google Ads
Search, display, YouTube, Performance Max. We show you to people who are already searching.
Crowd marketing and reputation
Mentions on forums, reviews on maps and marketplaces, replies to negative feedback.
Common questions
Do we need ads if the venue is already full?
Then no. But usually weekends are full and weekdays are not. Ads by district and weekday offers even out the load.
How do we depend less on delivery aggregators?
Your own ordering page, remarketing to people who already ordered, and a bonus for ordering direct. Within a few months the direct share grows.
Do you produce Instagram content?
Yes. Shoots, copy, Reels and replies to messages as part of SMM.
Tell us about your business
We reply within one working day. If you do not need ads right now, we will say so.